Westin Leavitt and Dr. Mark Hansen, Management Program Introduction As America’s healthcare industry becomes increasingly regulated under the Affordable Care Act (ACA), the economic effects of regulation are still in question. One of the most puzzling questions is the price at which hospitals and clinics will charge for treatment. Because hospitals’ costs and prices are […]
Stock Market Overreaction and Unnecessary Risk
Todd M. Yost and Dr. Steven Thorley, Marriott School of Business Management The original hypothesis behind this study was that the stock market would overreact to news events. So when positive news about a specific company develops the stock price would increase more than would be rational. Conversely when the news was negative the price […]
Report on Status of Mycobacterium Ulcerans (Buruli Ulcer)
David R. Nielsen and Dr. Warner Woodworth, Business Management First discovered in 1947 in a small community in Australia, the Buruli Ulcer (Mycobacterium Ulcerans) has become the third largest mycobacterial disease in the world, next to leprosy and tuberculosis. Dobos et al. estimate that the severity of the Buruli Ulcer will soon reach that of […]
The Economic Development Of Laos And Its Future Membership In The Asian-Pacific Economic Cooperation
Sean C. Luangrath and Dr. Stanley E. Fawcett and Brent D. Wilson, Department of Business Management In 1997, Laos was admitted into the Association of Southeast Asian Nations (ASEAN). This membership in a free-trade area has accelerated Laos’ economic growth but only to a certain extent—free trade is limited to only Southeast Asian countries. The […]
The Effects of Extreme Market Volatility on Option Trading
Bradley D. Heitmann and Dr. Steven Thorley, Business Management Volatility and Option Trading An in-depth understanding of financial-markets volatility and how it relates to option prices is of prime importance for any options professional. Volatility is a key variable of the various option-pricing models, the Black-Scholes model being the most widely applied, that have evolved […]
CONSUMER PERCEPTIONS OF RETAIL SERVICE QUALITY IN BULGARIA
Marious D. Tcherpokov, Department of Business Management This project was Intended to provide Insights into refining and enriching of SERVQUAL, an existing service-quality instrument constructed by Parasuranam, Berry, and Zeithaml (1991), with respect to its applicability to (1) a global assessment of service quality and (2) in particular, to the retail sector. The description, objectives, […]
Summary of Analysis and Marketing Plan Prepared for a Haitian Handicraft Company
Christian Syphus and Dr. Christopher Meek, Marriott School of Management The economic and political instability of Haiti has rendered it “the poorest nation in the Western Hemisphere and its only least-developed country” (1). Familiar with social unrest due to military takeovers and high unemployment, Haitian leadership has struggled to provide consistency for its citizens since […]
Applying The Kano Model to Service Recovery Quality
Jeremy Stowell and Dr. Kristie Seawright, Department of Business Management Successful firms that practice TQM have adopted the philosophy “the customer is king.” (2) Service firms would like to provide their customers with quality service in every transaction. However, mistakes in service related businesses are inevitable because of the high degree of customer contact. Since […]
What Is Socially Responsible Business?
Kevin Pestinger, Department of Management It is becoming increasingly apparent in the world of business that companies have to address the issue of social responsibility. Consumers have begun to demand, with both their purchases and their investment dollars, that companies start to account for their impacts on numerous social issues such as poverty, unemployment, the […]
A RETAIL LOCATION SPREADSHEET SIMULATION
Todd McCauley, Institute of Business Management Introduction The key to success In retail is a good store location. Several models have been developed to help retailers determine optimal store locations. This project is a store location simulation for a QuatroPro spreadsheet. The model is based on the Huffs Gravity Model, a well-known retail model, which […]